After the idea selection process, we were left with one idea. This was the Smart Card app.
For our app we have many different user groups. The Smart Card app is usable for most people. However, our biggest user group are students, and that is our biggest focus.
Our first persona is Henrik. He is a hard working 23-year-old, wanting to be better at controlling his economy. He is very responsible, but not very organized. The Smart Card app is therefore very helpful for him, because it helps him being in control and learning how to be organized with his money.
In Henrik’s storyboard he is at the store, wanting to buy food for the next few days. He uses the Smart Card app to be able to make smart choices.
Our second persona is Lisa. She is very bad at splurging money and thinks it’s impossible to be able to save up enough money to buy makeup. The Smart Card app forces her to not splurge money and makes it easier to save up for her dream makeup kit.
In Lisa’s storyboard she is at the cafeteria at school, and wants to buy food there. Thanks to the Smart Card app she decides to go home and eat the food there instead.
Henrik is at the store to buy food on a Friday after school. He needs food for the whole weekend and haven´t planned anything ahead. He opens up the Smart Card app on his phone, connected to his Smart Card. The Smart Card has a set limit he can spend on food that day. It´s enough to cover the whole weekend, but not to splurge on anything else. He buys cheap and reasonable food and makes smart choices.
Lisa is at school. Its 12 o´clock on a friday, and she is very hungry. She wants to go to the cafeteria at school to get som snacks and quick food. The food at the cafeteria is very expensive, so she brings up her Smart Card app on her phone. She can see that she can´t buy food from the cafeteria, since she has already used up her limits for card uses at the cafeteria. She then goes home to eat there instead.